Advertising Rates & Information Contents - Useful Terms - Advertising Rates - Banner Specifications - Length of Run - Campaign Statistics Reports - Billing - Restrictions - Availability - Placing An Order Useful Terms Run Of Site - With a run of the site campaign, your banner will be displayed in equal rotation across the entire site. CPM - All banner campaigns are sold on a Cost Per Thousand (CPM) impressions basis. Banner - Larger of the two ad sizes, measuring 468x60. Button - Smaller of the two ad sizes, measuring 120x60. Back to Contents Advertising Rates The minimum order for advertising, banner or button, is $50. There is a one-time insertion and maintenance fee of $20. Prices are for one banner or one button only. If you have more than one banner you would like to rotate in a single campaign, add a one-time $10 per banner/button insertion and maintenance fee. Run Of Site Rotation Banner Ad Banner Impressions CPM 1,000 - 25,000 $20 25,001 - 50,000 $18 50,001 and above $15 Run Of Site Rotation Button Ad Button Impressions CPM 1,000 - 25,000 $12 25,001 - 50,000 $10 50,001 and above $8 Back to Contents Banner/Button Specifications and Terms Non-transparent GIF graphics only Dimensions: Banner = 468x60; Button = 120x60 File size: 10K maximum Animated graphics: 10-second animation, no looping * You may either supply us with your own banner, or you may contact us for more information on having a professional banner created at a very reasonable cost to you. Back to Contents Length of Run Totally dependent upon the number of impressions you choose and traffic to the site. There is no guarantee of length of run; only guarantee is the number of impressions you receive. Campaign Statistics Reports Complete statistics reports on your banner/and or button advertising campaign, including click-through rates (CTR), will be available to you online. Back to Contents Billing Checks should be made payable to BOATOhio.com. Restrictions All advertisements will be reviewed and are subject to approval by BOATOhio.com. We reserve the right to refuse to provide advertisement space to any advertiser or to reject any advertisement deemed offensive or inappropriate. Back to Contents Availability Limited space available. Space is on a first come, first served basis. Back to Contents Placing An Order Contact LEMTA at or (440) 899-5009.